Bulletin of Chinese Academy of Sciences (Chinese Version)
Keywords
commercial aircraft, overseas expansion, international market, business model, innovation
Abstract
The overseas expansion of China’s commercial aircraft is a strategic choice for building manufacturing power, transportation power, and aviation powerhouse. Business model innovation serves as a crucial means to enable these aircraft to overcome international competition barriers and accelerate their overseas expansion. Based on the analysis of the urgency of the overseas expansion of China’s commercial aircraft and the necessity of business model innovation, this study systematically reviews the main business models for the overseas expansion of global commercial aircraft, including the complete aircraft sales model, the collaborative operation model, and the full life cycle service model. Furthermore, based on the characteristics of the commercial aircraft industry, such as its high complexity and high threshold, as well as the insufficient industrial foundation support in China, international competition and regulatory constraints, the prominent problems faced by China’s business model innovation are identified. Based on this, the following suggestions are put forward: it is urgent to strengthen the top-level design and policy guidance of business model innovation, to innovate the combined outbound model of industry collaboration and multi-party participation, to strengthen the business model innovation foundation of key support and feedback application, and to explore new models of cross-border business cooperation driven by differentiated products. These measures aim to empower the international market expansion of China’s commercial aircraft through business model innovation, and to promote the high-quality “going global” of China’s commercial aircraft.
First page
2047
Last Page
2058
Language
Chinese
Publisher
Bulletin of Chinese Academy of Sciences
Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial-No Derivative Works 4.0 International License.
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Recommended Citation
DONG, Mengru; HUANG, Chaofeng; and ZHANG, Chao
(2026)
"Breaking through bottleneck in overseas expansion of China’s commercial aircraft: Pathways for business model innovation,"
Bulletin of Chinese Academy of Sciences (Chinese Version): Vol. 41
:
Iss.
10
, Article 5.
DOI: https://doi.org/10.3724/j.issn.1000-3045.20260630007
Available at:
https://bulletinofcas.researchcommons.org/journal/vol41/iss10/5


